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• Phrases That Set off Need: Unleashing the Advertising Author Wi

  by Carrol Geidl Sep 13
  Chapter 1: The Power of PersuasionWords to conduct mystical power. They possess the normal function unlock the deepest desires in our body, to evoke emotions and discover an insatiable craving for something we cannot knew we needed. As advertisers, understanding this power and harnessing its potenti...